Items where Author is "Setiawan, Iwan"
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Book
Kotler, Philip and Kartajaya, Hermawan and Setiawan, Iwan (2023) Marketing 6.0: The Future Is Immersive 1st Edition by Philip Kotler (Author), Hermawan Kartajaya (Author), Iwan Setiawan (Author). John Wiley & Sons, Hoboken, N.J.. ISBN 9781119835387
Kotler, Philip and Kertajaya, Hermawan and Setiawan, Iwan (2016) Marketing 4.0 : moving from traditional to digital. John Wiley & Sons, Hoboken. ISBN 978-1-119-34106-2